Elite Eyecare Nashville – Privacy Policy

Overview

Elite Eyecare Nashville (“Elite Eyecare,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you share with us both online and in our clinic. This Privacy Policy describes how we collect, use, disclose, and safeguard information obtained from patients, website visitors, and any other individuals who interact with Elite Eyecare. It also explains your rights and choices regarding that information.

By visiting https://www.eliteeyecarenashville.com/ or receiving care at our practice, you acknowledge that you have read and understood this Privacy Policy.

Scope

Website

This policy applies to our public website, patient portal, social media channels, and any online services that link to it.

Clinical Practice

Because Elite Eyecare is a healthcare provider, we also have an obligation under the Health Insurance Portability and Accountability Act of 1996 (“HIPAA”) to protect your protected health information (“PHI”). This notice incorporates our HIPAA Notice of Privacy Practices.

1. Information We Collect

2. How We Use Information

1. Treatment – To diagnose and treat vision or eye-health conditions.
2. Payment – To obtain payment from you or a third-party payer, including insurance claims.
3. Healthcare Operations – Quality assessment, staff training, auditing, and customer service.
4. Website Functionality – To maintain and improve site performance, personalize content, and conduct analytics.
5. Marketing – To send you eyewear promotions or appointment reminders. We obtain express consent where required by law and honor opt-out requests.
6. Legal or Safety Reasons – To comply with court orders, public-health reporting, or to protect the rights, property, or safety of Elite Eyecare, our patients, or others.

3. Cookies and Similar Technologies

We use first-party and third-party cookies:

• Essential Cookies – Enable core site functions.
• Performance Cookies – Help us understand website traffic.
• Marketing Cookies – Show relevant ads on other sites.

You may disable cookies in your browser, but the site may not function fully.

4. Disclosures of Information

We share information only as permitted by HIPAA and applicable law. Typical disclosures:

• Business Associates – Labs, electronic health record vendors, or IT providers under HIPAA-compliant agreements.
• Other Providers – Eye specialists or primary-care doctors involved in your care.
• Insurance and Billing Partners – To obtain reimbursement or verify coverage.
• Legal Authorities – If required by law (e.g., subpoena, public-health mandate).
• Successors – In the event of a corporate transaction, patient information may transfer as permitted by law, with notification of material privacy changes.

We do not sell or rent your personal information to third parties.

5. Your Rights

Under HIPAA and other laws, you may:

1. Access your PHI or request an electronic or paper copy.
2. Amend information you believe is inaccurate or incomplete.
3. Request Restrictions on certain uses or disclosures.
4. Request Confidential Communications (e.g., use an alternate address).
5. Receive an Accounting of Disclosures of non-routine PHI sharing.
6. Revoke Consent where processing is based on consent.
7. Complain if you believe your privacy rights have been violated. We will not retaliate for filing a complaint.

6. Data Security

We maintain administrative, physical, and technical safeguards consistent with HIPAA Security Rule standards:

• Role-based access controls and unique user IDs.
• Encryption of data in transit and at rest where feasible.
• Firewalls and regular vulnerability assessments.
• Secure disposal or de-identification of records when no longer required.
  Despite precautions, no system is completely secure; we cannot guarantee absolute security.

7. Children’s Privacy

Our website is not directed to children under. We do not knowingly collect personal information from minors online without parental consent. In-office pediatric care is handled in compliance with HIPAA and state laws.

8. International Visitors

Elite Eyecare is located in Tennessee. By providing information, you consent to its transfer and processing in the United States, which may have privacy laws different from your country of residence.

9. Third-Party Links

Our site may link to external websites. We do not control and are not responsible for their privacy practices. Review the privacy statements of any site you visit.

10. Data Retention

We retain health records for at least seven years after the last date of service, or longer if required by state or federal law; non-health data is retained only as long as necessary for the purposes outlined in this policy.

11. Changes to This Policy

We may update this policy periodically. Material changes will be posted on our website and, for HIPAA-related changes, provided in office. Updates apply to all existing information unless prohibited by law.

12. Contact Us

Elite Eyecare Nashville
5300 Centennial Blvd, Suite 107
Nashville, TN 37209
Phone: 615-249-4926
Email: drlipe@eliteeyecarenashville.com

If you have questions or wish to exercise your privacy rights, contact our Privacy Officer at the email or mailing address above. You may also file a complaint with the U.S. Department of Health & Human Services, Office for Civil Rights.